NEW + BESTSELLERS

Prep, line + fill your pout with this customizable lip routine.

Universal must-haves that repair and provide the intense moisture your hair needs. 

Choose your primer + setting powder + setting spray.

Choose your hydrating SPF moisturizer + foundation for an effortless base.

Ready, set—serve. Keep your look fresh + photo-ready with a setting powder + compatible brush of your choice.

It’s the hydration your skin’s craving. Butta up with a thick, rich body cream for extra dry days to renew + replenish moisture. For lightweight hydration, quench your skin in milky moisture that sinks in fast. Never miss on moisture when you got butta by your side.

Get the rich, milky hydration your skin craves—quick. This lightweight body lotion takes the best of our award-winning Butta Drop body cream and turns it into an ultra-smooth hydrator that sinks in fast. Pass the Butta for silky skin with a satin finish. ​

Dip into whimsical wonders with our limited-edition Butta Drop body cream infused with a lil' holographic shimmer and Smurfberry scent. This thick, rich, luxed-up body moisturizer buttas you up in nourishing hydration that last.

Indulge in our luxurious whipped oil body lotion for a deep, vacation-like hydration. Enriched with rich butters, tropical oils + extracts for nourished skin.

Indulge in our luxurious whipped oil body lotion for a deep, vacation-like hydration. Enriched with rich butters, tropical oils + extracts for nourished skin.

Indulge in our luxurious whipped oil body lotion for a deep, vacation-like hydration. Enriched with rich butters, tropical oils + extracts for nourished skin.

Indulge in our luxurious whipped oil body lotion for a deep, vacation-like hydration. Enriched with rich butters, tropical oils + extracts for nourished skin.

Indulge in our luxurious whipped oil body lotion for a deep, vacation-like hydration. Enriched with rich butters, tropical oils + extracts for nourished skin.

DRIP SKIN IN A HYDRATING, GLOSSY SHEEN STRAIGHT UP:A thick, rich, luxed-up body moisturizer that buttas you up in nourishing hydration that lasts. Dip into this whipped oil cream loaded with nearly 25% rich butters, restorative tropical oils and extracts.THE LOWDOWN: Delicious blend of seven...

As part of our ongoing partnership with Rihanna’s Clara Lionel Foundation, we’re launching this limited-edition bundle featuring some Fenty faves. Start with Rich Dip for a spa-worthy soak, then use Butta Drop for nourishing moisture. Finish off any look with Gloss Bomb for a kiss of color + shine.

Give back while you glam up on the go—35% of every purchase of this spacious, 3-compartment makeup bag goes to the Clara Lionel Foundation.​

Pack up and give back; A limited-edition soft black makeup bag to organize your on-the-go essentials while also giving back: 35% of every purchase of this makeup case will be donated to the Clara Lionel Foundation (CLF), the non-profit organization founded by Rihanna to support and fund education and emergency response programs around the world.

CUSTOM CURVE-HUGGING SHAPE. INSTANT SUN-SOAKED GLOW. Give it to me quick: An extra large, super plush bronzer brush that’s expertly chiseled to “hug” the curves of your face for an all-over bronze glow. Tell me more: Embrace your curves like never before. The perfect tool for diffusing Sun Stalk’r Instant Warmth Bronzer all over the face, the Cheek-Hugging Bronzer Brush 190 “hugs” all your curves—think cheeks, temples, and jawline. Now it’s easier and faster than ever to bring your look to life with instant warmth and dimension. The bigger sister to Fenty Beauty’s bestselling Cheek-Hugging Highlight Brush 120, this ultra plush bronzer brush features super soft synthetic bristles in an unexpected asymmetrical cut—inspired by a shark tooth. The result? Just the right amount of powder onto skin every time, for an effortless wash of sun-soaked color any time of the year. Fenty Beauty is 100% cruelty free.

Shop Fenty Beauty's Cheek-Hugging Highlight Brush. This highlighter brush embraces curves like no other with an expertly chiseled curve for a flawless highlight.